HFC brings over 20 years of experience to the field of planning medically-affiliated fitness and wellness centers. We specialize in providing feasibility analysis and the related services needed to see a project through to management and board approval.

Feasibility

Hospital fitness centers earn over 80% of their income from self-pay sources. So, HFC focuses its market-driven feasibility process on what the people in your community need and will purchase to maintain their own good health. The hospital's continuum of care objectives guide the integration of rehabilitation and other clinical services. Each center is designed and programmed to address local conditions. HFC has worked on 43 centers to date, but no two are alike.

Our feasibility process utilizes demographic, employment and healthcare data; competitor analysis; hospital and employer interviews; and local consumer surveys to: Project fitness and wellness membership Determine space needs and optimal building size Select a strong location Recommend programs and equipment Create detailed financial pro formas

The ability to create reliable membership, revenue and cost projections sets HFC apart from the competition.

Development Support

HFC has worked for many years with the finest vendors in fitness center implementation. We can assist clients in selecting an architect, facility developer, operations manager, financing sources, and marketing and programming consultants. HFC will remain with a project as long as the client desires, and many retain our services throughout the development process. We can provide continual updates on the financial implications of planning decisions.